Old smorz cereal6/25/2023 Munching the pleasantly golden pillows, they have a strong graham flour base, chock full of sweet wheat bran and a touch of browned sugar. However, dissection reveals that their larger size just means a denser shell instead of more filling. Maybe the pudgy little buggers just cannibalized all the Smorz back in 2013, forcing a three year shortage. Somehow.īut do Krave S’Mores deserve my “Pedro’s cousins from Napoleon Dynamite” levels of protection? Let’s risk it for the chocolatey marshmallow-filled biscuit and find out.Ĭompared to Chocolate or Double Chocolate Krave pieces, the bulbous graham biscuits of Krave S’Mores are much chunkier. When people spoke ill of Krave S’Mores petitions online, I “ Rickrolled” every single one of them. When kids complained to their mothers in the cereal aisle, I flipped over shopping carts to send a message. Krave in general has a dedicated camp who vocally dislike it, but as an equally vocal defender of the Krave brand, I felt the need to stand up for Krave S’Mores. Smorz fans everywhere treated Krave S’Mores like the brother-murdering, ugly Uncle Claudius of the cereal aisle. When Kellogg’s announced in 2013 that Smorz was being replaced by Krave S’Mores after 10 years as a fan favorite, tempers were more fiery than a misplaced campfire marshmallow. Of course, Smorz was resurrected this January through some happy cereal voodoo, but times were darker before then. "THE MEDIA BUSINESS: ADVERTISING As National Geographic explores obesity, critics question the food ads in its children's magazine".
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